Hot Ideas & Hot Air

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Tornado Marketing Blog

Thanks for stopping by to share your hot ideas (and hot air) about how small businesses can create affordable, effective marketing systems.

Archive for March, 2008

Small products that change our lives

Monday, March 31st, 2008

Every once in a while a product comes out that is so simple but so ingenius that I can’t help but marvel at how I lived without it! This is exactly what I think everytime Roboform goes to work. So, I felt it was my duty to share this product with you.
If you’re like me, you [...]

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Ballet Dancing and Tornado Marketing

Friday, March 28th, 2008

http://www.youtube.com/watch?v=gOqxSaW05p4
I watched this video a while ago and I was absolutely awestruck. The flexibility, strength and beauty of these performers can make anyone feel out of shape! (Especially those of us who keep meaning to get into an exercise routine…work always seems to get in the way! But, what struck me even more [...]

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The space shuttle has landed!

Thursday, March 27th, 2008

Sixteen days ago, I was in Florida at Microsoft’s Convergence, watching with friends, clients and colleagues as the space shuttle began its fiery launch into orbit. Even with cloud cover, the shuttle launch was an amazing sight! Today the space shuttle landed, and that started me thinking about our marketing mission-critical items.
Kirsten and I flew [...]

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Examine your images

Wednesday, March 26th, 2008

Images: the things we place on our websites, marketing pieces, blogs, etc… are supposed to symbolize the idea that we are trying to explain. Sounds like a pretty easy thing to do, right? Well, from experience and vsiting lots of websites, apparently it isn’t! The pictures you choose for your marketing must create the same ideas, [...]

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If you are sending a marketing piece to the IT guys, an email to the Sales Team and calling the CEO, do you change your tone of voice and word choice? If you aren’t, your message might not be as clear as you would like. Even if you are trying to say the same thing [...]

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Spring Cleaning

Friday, March 21st, 2008

Seeing as today is the first day of spring, I felt that it was a great time to talk about spring cleaning!
We spent yesterday doing some spring cleaning at Tornado Marketing, it had gotten a little messy and disorganized from our trip and all of the things we have on our plates. We were getting caught [...]

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Small Business Essentials Expo

Wednesday, March 19th, 2008

 We are excited to announce that we are partnering with Microsoft and Data Resolutions to host an amazing small business seminar. We are one of the keynote speakers and will be talking about Tornado Marketing and the top tips and tricks to make it more efficient and beneficial for your company. The event will be [...]

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Creativity

Tuesday, March 18th, 2008

Creativity is an absolute requirement of EVERY small business. You cannot succeed in business if you are not creative in how you market your business. Creativity can help you to generate leads, referrals and the ever popular word of mouth.
What is better than having people talk about how amazing you and your service are without [...]

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If you are going somewhere that you’ve never been, you usually try to plan a route first, right? Some of you may use your in car GPS, a handheld map or your favorite map site (MapQuest, Google maps, etc). But, however we do it; most of us plan where we are headed.
Now, when you look [...]

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Good Afternoon!
It is great to be back in California!
Tornado Marketing just spent the most amazing 4 days in Orlando, FL at Microsoft Convergence 2008. During the conference, we got to sit down and listen to some amazing speakers. They covered everything from where Microsoft Dynamics software is headed to top marketing tips. We met so many great [...]

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