Hot Ideas & Hot Air

TornadoMktg.com’s B2B Small Business Marketing Strategies

Tornado Marketing Blog

Thanks for stopping by to share your hot ideas (and hot air) about how small businesses can create affordable, effective marketing systems.

Archive for June, 2008

Lucky Marketing

Friday, June 13th, 2008

On a day that is surrounded in superstition, I found myself wondering if I really believe in good luck or bad luck. In my personal life, Friday the 13th’s have always been fairly lucky for me - but are they really lucky, or are they just a normal day that I feel luckier because it’s supposed to be [...]

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Marketing story via a video on the web

Thursday, June 12th, 2008

Last week, we talked about creating your Marketing Story. What we didn’t mention is that it doesn’t have to be in writing only. I always get the question, ‘Where did you come up with the name ‘Tornado Marketing”. Yes, I could write it up and send them a pdf about me, but sometimes, you want [...]

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Make Your Small Business Rule!

Monday, June 9th, 2008

I spent Friday and Saturday drinking in the wisdom of Christina Comaford-Lynch, Jack Canfield, Mark Victor Hansen, Alex Mandossian and many other great minds who presented and attended the “Rules for Renegades Summit.“ My brain was completely on overload by the end.  So many great ideas.  So practical.  So meaty.  I’m so excited put these great ideas into action to [...]

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Recently, I received an email from John Jantsch, author of Duct Tape Marketing. He let us know that one of his strategic partners, InfusionSoft, has asked him to conduct a webinar June 18th at 3pm CDT called “Infusionsoft & Duct Tape Marketing Reveal The Must-Know Secrets of Small Business Growth”
He asked us to pass on the [...]

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What that means to me is that people aren’t just prospects and sellers, they are PEOPLE.   And no matter how much web 2.0 linking and online socializing you do, you have to get the relationship out of the “virtual world” and back into real life.   Meetup.com is one great way to do that.  You can [...]

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So….what’s your marketing story?

Tuesday, June 3rd, 2008

Today only!
Get your marketing story written by the award winning director, George Lucas. He will work with you to learn about your company, develop a killer hook and craft a story worthy of the big screen.

Ok, so George Lucas isn’t really offering to write your marketing story or turn it into a movie. But, that doesn’t [...]

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I have a low tolerance for PITA clients. Do you know what a PITA is? PITA is an acronym for a Pain In The Ah-hem. Want the recipe for getting rid of PITA clients? Listen closely now….
You fire them.
Shocking, eh? Someone wants to pay YOU money, and you say, “No thanks!” Because the truth is [...]

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