One of the most important pieces of advice anyone ever gave me for business was to never stop learning. To this day, I can’t remember who told me, but I have taken it to heart. I continually strive to learn more about business, marketing and myself. It is because of my desire to learn more about all three that I have floor to ceiling bookshelves packed with books about everything I’ve ever wanted to know.
This brings me to the reason I wrote this post - my advice to you: READ!!! I know, I sound like your third grade teacher, but it’s true. I have learned more about business and marketing in the books that I read than in the classes I took in college or the seminars I have been to. There is no limit to the amount that your business can grow when you are willing to dedicate your time and energy. Just make sure you are dedicating it to the right things. With that said, I have decided to offer my suggestion of a book that I have read that changed my life in one way or anther. I also plan on offering a new book or 2 each week, hoping that one will stick and be the help you need to make your business more successful. You’ll never know what a book can do, until you start reading.
I agree completely. When I am reading I am learning more and I am more passionate about marketing and business. I usually go through spurts where I read several books a month and then don’t read any for a month or two.
I have found that since I started regularly reading marketing blogs last fall that this too has increased my learning and enthusiasm and I get new information in more bite-sized chunks than when I try to digest an entire book.
Thanks for the recommendation.
David
May 13th, 2008