Hot Ideas & Hot Air

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Tornado Marketing Blog

Thanks for stopping by to share your hot ideas (and hot air) about how small businesses can create affordable, effective marketing systems.

Archive for the 'Entrepreneur Excellence' Category

At the Tornado Marketing blog, we work hard to always provide you with quality content that will help you grow your business. Blogging is also an easy and fun way to promote your business – BUT if you don’t have your blog set up right, you won’t be getting the full business benefits. And as [...]

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John Jantsch, Author of Duct Tape Marketing, is getting ready for his next in the Coaching Excellence Series. Next week he will be interviewing David Meerman Scott. The interview will be held on July 16th at Noon CDT. The seminars are free and give you a great opportunity to hear more about the success of [...]

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Marketing lessons from the poker table

Wednesday, July 9th, 2008

I just got back from Las Vegas, watching thousands of people risk thousands of dollars to play for fame and fortune at the World Series of Poker. There’s a reason so many successful poker players are also successful entrepreneurs. The skills overlap. Here are some lessons from the poker felt that can be applied to [...]

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Tornado Marketing via Wordle

Monday, June 30th, 2008

Wordle is in one word: Fantastic! It doesn’t have any social media capabilities, it doesn’t connect you to a bunch of people and it doesn’t make it easy to read all your blogs. But, it does allow you to bring out your creative side, share it with the world, and as an added benefit, it’s [...]

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Long-term business strategy

Monday, June 30th, 2008

What kind of mission, philosophy and culture would you have to develop to keep a company going for 46 generations? How do you keep going through wars, sicknesses, economic turns?

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Customers are overwhelmed with options. In the end. it seems like some of them just throw up their hands and pick a provider at random. But there is a way to stand out from the crowd.

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After a holiday like Father’s Day, I can’t help but talk about appreciation. I honestly believe that a holiday that is created just so you have a day to tell your father ‘thank you’ is rather silly. Now don’t get me wrong, I get my dad (and father in law) a card and a gift [...]

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Marketing story via a video on the web

Thursday, June 12th, 2008

Last week, we talked about creating your Marketing Story. What we didn’t mention is that it doesn’t have to be in writing only. I always get the question, ‘Where did you come up with the name ‘Tornado Marketing”. Yes, I could write it up and send them a pdf about me, but sometimes, you want [...]

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Make Your Small Business Rule!

Monday, June 9th, 2008

I spent Friday and Saturday drinking in the wisdom of Christina Comaford-Lynch, Jack Canfield, Mark Victor Hansen, Alex Mandossian and many other great minds who presented and attended the “Rules for Renegades Summit.“ My brain was completely on overload by the end.  So many great ideas.  So practical.  So meaty.  I’m so excited put these great ideas into action to [...]

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So….what’s your marketing story?

Tuesday, June 3rd, 2008

Today only!
Get your marketing story written by the award winning director, George Lucas. He will work with you to learn about your company, develop a killer hook and craft a story worthy of the big screen.

Ok, so George Lucas isn’t really offering to write your marketing story or turn it into a movie. But, that doesn’t [...]

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