Hot Ideas & Hot Air

TornadoMktg.com’s B2B Small Business Marketing Strategies

Tornado Marketing Blog

Thanks for stopping by to share your hot ideas (and hot air) about how small businesses can create affordable, effective marketing systems.

Archive for the 'Tips and Tricks' Category

I was looking in the newspaper the other day, and my eyes ran across an advertisement for dental implants. Normally, I don’t pay much attention to the ads, but this one stopped me in my tracks. Unfortunately, not because it was a good one. After looking at it for a couple of minutes in shock, I [...]

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Tame the Tornado

Wednesday, July 2nd, 2008

Adrianne Machina, Authorized Duct Tape Marketing Coach, and Owner of Tornado Marketing reveals the 7 top tips for taming your personal tornado (i.e. Getting organized, and living your best life!)

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Tornado Marketing via Wordle

Monday, June 30th, 2008

Wordle is in one word: Fantastic! It doesn’t have any social media capabilities, it doesn’t connect you to a bunch of people and it doesn’t make it easy to read all your blogs. But, it does allow you to bring out your creative side, share it with the world, and as an added benefit, it’s [...]

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Keys to Keywords with PPC Advertising

Wednesday, June 25th, 2008

In August, we here at Tornado Marketing are planning to do some co-marketing training sessions with Steve Wiideman of ElaborateSEM. So this week I sat in on one of his pay-per-click training sessions to see how we could build on each other’s expertise. With Steve’s permission, we thought we’d share one of the most important take-aways of the day - focus on the keywords.

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Come meet the Tornado Marketing Team

Wednesday, June 18th, 2008

Tonight and tomorrow Adrianne Machina and Kirsten Wright from Tornado Marketing will be presenting at two Small Business Meetups in the Orange County / Irvine area. For the last week we have been prepping our material, planning our presentations and getting very excited! After the meetings, our presentations will be available to request on our Tornado [...]

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I have a low tolerance for PITA clients. Do you know what a PITA is? PITA is an acronym for a Pain In The Ah-hem. Want the recipe for getting rid of PITA clients? Listen closely now….
You fire them.
Shocking, eh? Someone wants to pay YOU money, and you say, “No thanks!” Because the truth is [...]

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RECESSION PROOF YOUR MARKETING
Ready to take your marketing to the level?
You can simply request the free copy of the 7 Steps to Small Business Success.
OR…for just $10, you can get the 7 Steps Guide PLUS:

A 1 hour webinar with Adrianne Machina, Orange County’s Duct Tape Marketing Coach
Walked through all 7 steps with in depth explanations [...]

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Here’s a great video by Google’s Matt Cutts on how to deter web-spammers, and avoid inadvertantly becoming one yourself! 

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I popped onto my computer Sunday, and 4 hours later had to pull myself back to reality.  I was shocked to see that investigating these social sites had sucked me in to losing half of my Sunday.  Here’s what happened. 
Someone had added me as a facebook friend, when I went to facebook, I could see they were [...]

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Coloring isn’t just for kindergarten

Thursday, May 1st, 2008

Color has an unbelievable power over whether or not you are going to like something. Especially online. On the computer, we are restricted to a much more limited spectrum of colors that look good, and read clearly. The key is to make sure you aren’t turning customers away from your color choices. There are some [...]

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