Today, John Jantsch, the author of Duct Tape Marketing, wrote a great post about Google’s Keyword tool that I just had to pass on! We have used it so many times for our pay-per-click campaigns and have just started using it for keyword suggestions for our websites, just like John suggests:
I’ve found that this tool is also a nice, low effort way to get some ideas for keyword phrases for your web pages and blog posts. The tool offers suggestions for ways that people are really searching in your industry and might spark some ideas for blog headlines. Of course, for local businesses, this can be a great way to identify terms that you might want to add your city name to.
For more insight about Google Keyword Tools, check out the rest of John Jantsch’s post
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