Hot Ideas & Hot Air

I can’t wait for Friday.  While not quite as exciting as Christmas, three of my favorite people will be on a call discussing my favorite subject - MARKETING!  More specifically, they will be discussing the marketing influence of tribes. 

Mark your calendar right this second - Friday, October 24th, at 10 a.m. Pacific Time - and Reserve Your Seat.

I’ll be shocked if phone lines aren’t jammed.  I consider all three of these men to be my marketing mentors, even if I really only know Seth Godin and Dave Lakhani through their books and speaking gigs.  I guess I must be part of their tribe. 

Seth Godin just released a book called Tribes: We Need You to Lead Us, and Dave Lakhani, who was raised in a cult, has written several books on persuasion, including Subliminal Persuasion: Influence & Marketing Secrets They Don’t Want You To Know, and of course if you read my blog, you must know John Jantsch, author of Duct Tape Marketing. 

We have always had tribes - churches, schools, community groups, but they’ve been organized around place. Today we have tribes organized around ideas and the technology to tie those ideas together like never before - but who leads a community like that? How do you lead a community like that?

Join John Jantsch live this Friday, Oct 24 at 10 a.m. Pacific Time as his discusses this very relevant topic with Seth Godin and Dave Lakhani.  Best of all, the call is FREE! How can you pass up hearing from this trio of marketing superstars, when all it costs is an hour of your time?!

Can’t make the live call? Not to worry. Go ahead and register and you’ll receive a recording link when the call is over.  Spread the word!

This entry was posted on Wednesday, October 22nd, 2008 at 9:36 am and is filed under Uncategorized, duct tape marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.