Hot Ideas & Hot Air

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Every day, I take about 30 minutes out of my day to read the posts of the bloggers that I subscribe to. One common thread I have noticed in the last couple weeks is the praise of Twitter. I didn’t really pay much attention to the first few, but after a while, my curiosity was piqued. I figured I would do a little research and see what the big deal is. And, after looking into it…I don’t get how it is good for business. Correction, I understand the concept, but not the attraction. When used correctly, Twitter could be a great way to promote events, a new blog post, or exciting business advancements. But, I noticed, for the most part, this isn’t the use. For example, I checked out the twitter page of one of the bloggers I read daily. His page had a few business tweets but the majority was about what he was doing, what he was thinking about, even his evening plans. And, it is obvious that the readers of his tweets are not just his friends. It begs the question – Do you really want your business acquaintances to know that much about you?

As the Wall Street Journal  pointed out “Fans say they are a good way to keep in touch with busy friends. But some users are starting to feel “too” connected, as they grapple with check-in messages at odd hours, higher cellphone bills and the need to tell acquaintances to stop announcing what they’re having for dinner.”

Twitter fans - I am open to hear thoughts. Have any of you experienced a great response because of using twitter? Any suggestions on making it work for business?

2 Responses to “Twittering for Tornado Marketing…I don’t get it.”

  1. Don’t get it either.
    I understand social networking. But I dont’ get why I need to tell what I’m doing all the time - nor do I have time to check in on what my friends and colleagues are doing. I know there’s a huge trend in this way and I feel like I’ll catch on eventually. Just runnin’ behind on this one.

    MarketingTwins-Randy

  2. [...] weeks ago, I discussed the fact that I didn’t see a point to Twitter for business. This past week I recieved an email from a web pro insider newsletter that discussed [...]

    Tornado Marketing » Blog Archive » The Point to Twitter - according to a web pro insider

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